Information We Collect
Information You Provide
At our sites, we collect information from you when you choose to share it with us to use our sites or
services, register with our sites, sign up for newsletters or our e-mail list, sign up to receive text message alerts,
participate in an online or text message survey or promotion, purchase products or services from us, or otherwise contact us. The
information we collect may include your name, address, telephone number, mobile telephone number, e-mail address, age, gender,
photo/image and, if you make a purchase on our sites, credit/debit card number or other financial information. You may also be
required to provide certain information to create an online account. While some information is mandatory to create your account,
you can control what information is available to other members on our sites. We do not require you to register or provide this
information to us in order to view our sites or have access to most site content.
Information Collected Automatically
information about visitors to and users of our sites to deliver online advertisements that we think would be more relevant to
your interests, and to monitor interactions with our emails, text messages and online advertisements. For example, we may
automatically collect certain non-personal information from you, such as the type of web browser and operating system you use,
the name of your Internet Service Provider, Internet Protocol (“IP”) address, software version, course geolocation information
(for example, based on IP address or location of cellular tower used for the connection), and the domain name from which you
accessed our sites. In addition, we may collect information about your browsing behavior, such as the date and time you visit our
sites, the areas or pages of our sites that you visit, the amount of time you spend viewing or using our sites, the number of
times you return to our sites, other click-stream or site usage data, emails or ads that you open, forward or click-through to
our sites. Collecting this information, and linking it with your personally-identifiable information, helps us best tailor our
sites and enhance your online experience by saving your preferences while you are visiting our sites, and to help us identify
sites features, advertisements, and offers that may be of particular interest to you.
Information Collected from Other Sources
We may obtain information about you from other sources, including commercially available sources, such as
data aggregators and public databases. This information may include name, demographic information, interests, and publicly-
observed data, such as from social media and shopping behavior.
Combination of Information
We may combine the information we receive from and about you, including personal and non-personal
information collected through our sites, to help us tailor our communications to you and to improve our sites, services, and
Information Collected Automatically by Our Partners
We also may use third party advertisements placed by ad networks to support our sites. Some of these
advertisers and ad networks may use technology such as cookies and web beacons/pixel tags when they advertise on our sites, which
may send these advertisers and ad networks information including your non-personal information, such as your IP address, your
ISP, the browser you used to visit our sites, and whether you have Flash installed. Some of these advertisers and ad networks
also may use anonymous data, such as demographic data, received from third parties to assist in the delivery of advertisements to
you. These advertisers and ad networks use the information described above to provide you relevant advertisements based on your
online behavior, search activities on our site and on other third party sites, and demographic information relevant to your
general location, so that the advertising you see on our sites more closely reflects your interests and needs.
Your Ability to Control Cookies and Similar Technologies
You can set your Internet browser or operating system settings to stop accepting new cookies, to receive notice
when you receive a new cookie, to disable existing cookies, to omit images (which will disable pixel tags) or adjust your
tracking preferences. Note that the opt-out will apply only to the browser that you are using when you elect to opt out of
advertising cookies. You can opt out from receiving third party advertiser cookies by visiting the Digital Advertising Alliance’s
opt-out page here
. To learn how to manage privacy and storage settings for Flash
cookies, please click here
. Without cookies or
pixel tags though, you may not be able to take full advantage of our sites’ features. Check the “Tools” or “Help” tab on your
browser to learn how to change your cookie and other tracking preferences. Note, however, that our systems may not recognize Do
Not Track (DNT) headers from some or all browsers.
How We Protect Your Information
Protecting your personal information is important to us. We maintain administrative, technical, and physical
safeguards to help protect against unauthorized use, disclosure, alteration, or destruction of the personally identifiable
information we collect on our sites.
Your California Privacy Rights
For California Residents Only.
We may share your personally-identifiable
information with affiliated third parties, some of which do not share the Mondelēz Global name, for their own direct marketing
purposes. If you would like to learn more about the types of personal information we share with these affiliated third parties
for their own direct marketing purposes, or their identities, please send a letter with your name, postal address, and e-mail,
with the heading “California Privacy Rights” to:
Mondelēz Global LLC • 100 Deforest Avenue • East Hanover, NJ 07936 • Attention: Legal Department
Our Commitment to Children’s Privacy
Our sites are intended for general audiences and Mondelēz Global does not knowingly collect any personal
information from children under the age of 13 on our sites. We might permit a child to send us an e-mail. We will respond to or
deliver these e-mails, but we do not store the names, e-mail addresses, or the e-mails themselves in our operational database. We
do not maintain this information, nor do we share it with third parties (other than support service companies as described
Under federal law, websites directed to children under 13 are prohibited from conditioning a child's
participation in an activity on the child's disclosing more personal information than is reasonably necessary to engage in the
activity. We comply fully with this requirement.
Upon proper identification, any parent can review any personal information we have collected from their child, if
we are still maintaining the information in our operational database. They may also request that the information be deleted from
our database, and refuse to permit further collection or use of their child's information. If you are a parent and wish to
exercise these rights, please contact the Online Team as described below.
Links to Other Sites
Mondelēz Global reasonably tries to make sure that every link on our sites sends you to a helpful place
on the Internet. We provide these links solely for your convenience and information. In addition, different websites have
different privacy statements associated with the use of those sites. Please check the privacy statement of the specific site
you're visiting to understand the privacy practices associated with that site. We are not responsible for the content or privacy
practices of third party websites.
Public Forums & Reviews
You may use our sites to post reviews of products and services. Any information, such as reviews, that
you may disclose to your network of connections on our sites, in blogs, on message boards, in chat rooms, or on other public
areas on our sites, becomes public information. Please exercise caution when disclosing personal information in these public
areas. If you terminate your account, we may continue to show some of your content in anonymized form.